The Storefront is your centralized hub for discovering and purchasing Campaigns with ease. Publishers utilize this platform to showcase curated collections of their inventory, organized into convenient packages called "Deals." These Deals often include a promoted discount offer, with pre-set Targeting to simplify and expedite your Campaign booking process. Think of it as an online shop where you can browse and buy advertising packages tailored to your needs.
Benefits of Using the Storefront
Here's how the Storefront makes your advertising journey smoother:
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Efficient Purchasing: Easily browse and acquire ready-to-go advertising packages.
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Time Savings: Skip the hassle of configuring Targeting and other Campaign settings from scratch.
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Enhanced Discoverability: Quickly find relevant Campaigns and Deals that align with your advertising goals.
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Expanded Choice: Explore a wide selection of offerings, including popular Products, valuable Deals, and readily available inventory.
Navigating the Storefront and Understanding Deals
When you enter the Storefront, you will see "Carousels" that organize the Deals by theme or category, making it easier for you to browse.
Each Deal is presented on a "card" that provides a snapshot of the advertising package.
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Card Element |
Description |
|---|---|
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Image |
A visual representation of the Deal. |
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Deal Name |
A clear title that summarizes the Deal. |
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Essential Details |
Information about channels, Creative sizes, schedule, and Targeting. |
|
Price |
The total cost of the Deal. If a Promo Code was applied to the Deal by the Publisher, you will see a discounted price visualization directly on the Deal card and Deal card details. |
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"Add to Cart" Button |
Adds the Deal to your shopping cart and begins the confirmation process. |
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"Edit" Button |
May be available on some Deals, allowing you to make adjustments before purchasing. This may be disabled on restricted Deals. |
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Information button ("i") or “Read More” button |
Opens the Media Kit to showcase detailed specifications. Here, you can review interactive Image Carousels, key Audience Overview metrics, descriptive Tags, and download all textual details directly as a PDF document. |
Purchasing a Deal
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Find Your Deal: In the Storefront, explore the Carousels and choose a Deal that suits your needs.
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Review the Details (Optional): You can click the Information button ("i") on the Deal card to see a more detailed description of the included Campaigns and Targeting.
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Add to Cart: Click the "Add to Cart" button on the Deal card.
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Confirm Details: A pop-up window will appear, asking you to confirm or adjust final details before the Deal is added to your cart. You may need to:
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Provide a Campaign name.
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Adjust the start and end dates within the available range.
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Verify the available inventory (impressions) for your chosen dates.
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Upload your ad Creative, ensuring it meets the required specifications.
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Discount Info Box: When configuring a discounted Deal, the Budget section of the Campaign setup wizard will display a dedicated information box showing the exact discount applied and the conditions for receiving it.
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Proceed to Checkout: Once the Deal is in your cart, proceed to the checkout and follow the on-screen instructions to finalize your purchase.
Note on Company Validation:
When clicking "Add to Cart" on a Deal, the Platform automatically runs a background company profile validation check. If your profile is incomplete, a notification banner will guide you to update your profile details before the Deal can be processed.
Customization Options
Some Deals offer flexibility for customization. If available, you will find controls on the Deal details page that may allow you to adjust parameters like budget or scheduling within the limits set by the Publisher. Some Deals can also be used as a starting point, allowing you to add or modify Campaigns to create a more customized solution.
Frequently Asked Questions
Q: What is a Deal?
A: A Deal is a pre-packaged advertising offer created by a Publisher. It typically includes one or more Campaigns with pre-set Targeting, scheduling, and pricing to simplify the buying process.
Q: Can I edit every Deal?
A: Not necessarily. Some Deals may have an "Edit" button that allows for customization, while others may be restricted by the Publisher, in which case the button may be disabled.
Q: What happens after I click "Add to Cart"?
A: Clicking "Add to Cart" triggers a background company validation check to verify your profile details. Once validated, it opens a confirmation window where you must finalize key details, such as naming the Campaign and confirming the schedule, before the Deal is officially added to your shopping cart for purchase.